HM HTML5 Template

The HM template is a seven-section fashion retail editorial page with a clearly staged progression. A Text On Image opening introduces the Spring-Summer 2019 collection, followed by split sections for gift cards, Valentine’s content, an Eytys denim collaboration, and a dated unisex design story. A grouped Inside H&M section combines several editorial modules, and the final split section presents the UNiDAYS student promotion. The page uses repeated image-and-text relationships to organize campaign content into inspectable blocks.
ID : 26813   |   Category : Home Page, Fashion & Beauty

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Collection, Promotion, and Editorial Blocks Build the Page Hierarchy

The structure begins with a Text On Image block that combines two large fashion images, collection wording, and a brand mark. This opening gives the page a distinct entry point before the hierarchy moves into split blocks. The gift card section places an image collage beside promotional copy and a gift card action, while the Valentine’s section reverses the emphasis by placing campaign text beside a multi-image collage. The two sections have related purposes but remain separate content groups.

The next split block contains the Divided denim feature and its Eytys collaboration description. It is followed by another split block in which a date, editorial copy, and one large image form a more article-like relationship. These transitions show how the page alternates between promotional and editorial structures instead of treating every section as the same repeated container.

The Group block titled INSIDE H&M introduces a nested arrangement: a colored feature panel, a smaller image with descriptive copy, and a larger fashion image work together inside one editorial unit. Finally, the UNiDAYS promotion returns to a split structure with a collage, student-focused text, and a Read more action. This sequence creates a manageable hierarchy of opening campaign, focused promotions, stories, and closing offer content. The Layers panel can help inspect such nested page organization without changing the visible editorial composition.

Customize with Nicepage

Open this ready-made template in the HTML5 Template Builder and customize it visually in the Nicepage editor. Replace demo content, edit page sections, and adapt the design to your project without rebuilding the template from scratch.


Explore This HTML5 Template Structure

Navigate the Page Structure

Customize this ready-made HTML5 template visually in the Nicepage editor while keeping its page organization easy to understand. Use the Layers panel to view the hierarchy of the Header, Blocks, Containers, Elements, and Footer, navigate between different parts of the page, and quickly select items within the layout.

The Layers panel also provides practical controls for working with more complex pages. Blocks, Containers, and Elements can be renamed for easier identification, temporarily hidden while editing, or locked to prevent accidental changes. The outline can also expose the internal structure of elements such as Menus and Contact Forms.

Work With Organized Page Sections

Blocks divide the page into major content sections, while Containers and Elements organize the content inside them. Keeping this hierarchy visible makes it easier to understand how individual parts of the page relate to one another, especially when a layout contains many nested elements.

You can use the Layers panel to move through this structure instead of selecting everything directly on the canvas, making complex layouts easier to inspect and manage as an organized page hierarchy.

Review and Extend the HTML

After customizing the page visually, the resulting HTML can be reviewed and adapted when code-level changes are required. If a project needs additional markup or functionality beyond the standard page elements, use the HTML Element to add targeted custom HTML where necessary.

This workflow combines visual editing with a clear view of the page hierarchy, making the template useful both as a ready-made design and as an HTML5 project whose structure can be inspected, managed, adapted, and extended.

HTML5 page structure in the Nicepage editor